Title The Title Tag must contain no more than 70 characters (generally, 100 characters may be indexed).
Author The Author Tag is for the person who wrote the material for the site.
Subject The Subject Tag is for what your site is. Business, music, hobby, cars. Use up to 100 characters.
Description The Description Tag can have up to 150 characters (generally, 200 to 250 characters may be indexed, though only a smaller portion of this amount may be displayed).
Classification The Classification tag is similar to description but more in detail.
Keywords In the Keyword tag use everything you think someone will search for to find your site. Use 200 characters.
Geography Where are you located? Full Address
Language Is your site in English, Spanish, French.....?
Expires Use "never" unless your site will expire. (Eg. Tue, 18 Apr 2006 14:57:09 GMT | Note: Requires RFC1123 date as shown here
Cache Control Cache control level. NonePublicPrivateno-Cacheno-Store
No Cache This directive indicates cached information should not be used and instead requests should be forwarded to the origin server. Yes No
Copyright Who is the Owner of the site, Company Name
Zip Code Your Zip Code
City Your City, Town
Country Your Country, use all names; USA, United States, United States Of America, America, etc.
Designer Webmaster name
Publisher Owner, Webmaster, Company Names.
Revisit-After Tell search engine how often this page updates. (Eg. 21 days | Note: Most search engines do not support this Meta Tag)
Distribution Use [Global] unless it is a [Local] only site. GlobalLocalInternal Use
Robots The values ALL and NONE set all directives on or off: [ALL=INDEX,FOLLOW] and [NONE=NOINDEX,NOFOLLOW]. AllNONE
MS Tags Do you want Microsoft products to automatically generate smart tags on your web pages. Yes No
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